What counts as a direct booking?

Any booking or stay that comes straight to you without an OTA commission.

Should I include payment fees?

Yes. Put payment, booking engine, or similar direct-channel costs into the direct booking cost percent field.

What if my direct share is already high?

The calculator will show that a lower target would leak more commission, not save money.

Direct Booking Rate and OTA Fee Leak Calculator

See how much of your booking volume lands direct, how much OTA commissions are costing you, and how much margin you recover if more stays move direct.

IndustryUseful for room-night businesses with front desk, housekeeping, and on-site operations.Monthly bookingsTotal room or bed bookings in the period.Direct bookingsBookings that came straight to you without an OTA.Average direct booking valueAverage revenue from one direct booking.Average OTA booking valueAverage revenue from one OTA booking.OTA fee percentYour average OTA commission or channel fee rate.Direct booking cost percentPayment, booking engine, or direct-channel cost as a percent of direct booking revenue.Target direct booking share percentThe direct share you want to move toward.

Result

Direct booking share

17.9%

OTA revenue share

83.1%

OTA fees paid

$4,176

Net margin recovered at target

$694

Planning guide

Compare your direct booking share to the planning range we use for hotel or hostel.

Benchmark range: 15% to 35%Your result: 17.9%

This planning guide shows whether enough bookings are landing direct instead of through commission-heavy channels.

Source: Daykeeper planning guide (Used in this calculator)

What this means

Direct booking mix looks workable

Your direct booking share is not below the planning range we use for hotel or hostel

You are keeping about 17.9% of bookings direct, while OTAs are still carrying about 83.1% of booking revenue and about $4,176 in fees.

If you move direct share toward 35%, you could shift about 13 bookings away from OTAs, avoid about $868 in OTA commission, spend about $174 on direct-channel costs, and keep about $694 more margin.

Planning guide

Planning ranges used in this direct booking calculator

This calculator uses a planning guide because direct booking share depends on your market, brand, and channel mix.

The goal is not to match another property. The goal is to see how much avoidable commission is leaving the business today.

IndustryUseful for room-night businesses with front desk, housekeeping, and on-site operations.

Hotel or hostel

Useful for room-night businesses with front desk, housekeeping, and on-site operations.

Benchmark range: 15% to 35%

This planning guide shows whether enough bookings are landing direct instead of through commission-heavy channels.

Source: Daykeeper planning guide (Used in this calculator)

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Calculator guide

How to use this direct booking calculator

This calculator shows how much of your volume comes direct, how much OTA commissions are costing you, and what net margin improves when more bookings move direct.

Why direct booking mix matters

Channel mix changes profit faster than many operators expect. The same booking value is worth less when an OTA takes a large cut, but direct bookings still carry some direct-channel cost too.

This is why the calculator turns OTA dependence into a clean dollar number.

How to use the result

Look first at fee leak, then at the net margin recovered at your target direct share.

If the number is meaningful, the next questions are website conversion, repeat-guest capture, and direct-booking follow-up.